In November 2024, West Walk hosted a meaningful activation by Qatar Charity to raise awareness about the challenges vulnerable communities face during winter. The activation, executed by Attraction for Events, featured an anonymous interesting booth and a powerful awareness video showcasing unfortunate children in tough life conditions and extreme cold weather.
Participants were invited to experience the winter-themed installation and sign consent forms allowing their participation to be featured in social media campaigns. The initiative uniquely blended education and engagement, connecting the community with Qatar Charity’s impactful mission.
As Attraction for Events, we were honored to bring this campaign to life, reinforcing our commitment to creating purposeful events that inspire and motivate people.